Disney Cancels Planned Florida Development Amid Feud with DeSantis
The ongoing feud be 通過 een Disney and Florida Governor Ron DeSantis has led to the cancellation of a $1 billion office project near Orlando. The project was supposed to transfer 2,000 high-paying jobs from California to Florida, but after DeSantis‘ stance on a mask mandate for schools and his support of restrictive voting proposals, Disney had to abandon the project. Disney has even offered to help the 200 or so employees who had already made the move back to California.
The Back and Forth be 通過 een Disney and DeSantis
The back-and-forth be 通過 een Disney and DeSantis has been dominating headlines, with both sides making statements about the other. DeSantis seems to be blaming Disney‘s financial problems for the cancellation of the project, implying that it’s the result of the company’s falling stock prices, declining revenue, and other internal issues. Disney, on the other hand, has been portraying the move as a tactical maneuver.
Disney‘s Real Problems
While the feud with DeSantis has been widely publicized, it’s not the real reason for Disney‘s financial problems. The company is struggling with its streaming business, Disney+, Hulu, and ESPN+, all of which remain unprofitable. It’s also seeing its profits from traditional cable TV dwindle, with operating income from its cable and broadcast ne 通過 orks dropping by 35% in the first quarter of this year. Its parks division has always been its traditional safety net, but even this has seen its fair share of problems. Customers are unhappy with recent pricing and logistics changes, which they feel nickel-and-dimed, and Disney‘s stock has gone down by more than 5% this year, while rivals like Comcast and Warner Bros. Discovery have seen their stocks soar.
The Future of Disney‘s Parks and Resorts
Parks and resorts have always been good for Disney, but customers are beginning to complain that the parks have become too complicated to navigate easily, and the company is losing out on revenue from its cost-intensive resorts. To address these problems, Disney CEO Bob Iger must focus on solving the company’s existential threats. Winning the PR battle with DeSantis may have been enough for now, but Disney will need more than high-paid lawyers and communication professionals if it wants to survive long-term.
Final Thoughts
The cancellation of the $1 billion office project near Orlando was just the latest in Disney‘s tactical maneuvering in its ongoing feud with Florida Governor Ron DeSantis. However, while the feud has been dominating headlines, it’s not the real reason for Disney‘s financial problems. The company is struggling with its streaming business and experiencing dwindling profit margins from its traditional cable TV. Its parks and resorts have also seen their fair share of problems, with customers complaining about recent prices and logistics changes. Disney‘s CEO must focus on solving the company’s existential problems if it’s to survive long-term.
<< photo by Park Troopers >>
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